July, 10-11th 2025, Berlin, Germany
Join the
'Live the Loop'
Event 2025
The annual m|events user conference will inspire you with
new technologies and talks with our experts.
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Join us in Berlin on July 10-11, 2025, for an inspiring two-day experience packed with cutting-edge insights, hands-on technology demonstrations, and valuable networking opportunities.
Experience the Latest Innovations
Get exclusive access to m|events' fully integrated 360-degree event solution. From abstract management and program planning to participant registration, discover how our cloud-based platform empowers scientific societies and event professionals to organize events that are secure, efficient, engaging, and flexible—whether in-person, hybrid, or remote.
Expert Knowledge & Best Practices
Learn from industry leaders in interactive breakout sessions and hands-on workshops. Deepen your expertise in managing live, hybrid, and remote events and gain valuable insights on how to elevate your scientific meetings.
Hands-On Testing & High-Level Networking
Try out our latest technologies firsthand and connect with peers, industry experts, and thought leaders. Last year’s event in Berlin attracted a wide professional audience—don’t miss the chance to be part of this exclusive experience in 2025!
Join for One or Two Days – Your Choice!
Tailor your experience to your needs: Join for our Live The Loop Event 2025 for one day to gain key insights or attend both days to fully immerse yourself in the latest advancements.
Experience 360° Meeting Solutions live




Our Lineup of Speakers
Meet the Minds Behind The m|events Solutions

Sebastian Loza Roger
Global CEO M Group
Join Sebastian as he shares insights into our group’s global strategy and how we are driving innovation in event technology. Learn how emerging trends are shaping the future of digital and hybrid conferences worldwide.

Dipl.-Inf. (FH) Julia Pas
Managing Director
Julia will present our vision for the future—where associations can provide 360° digital services to their communities. Discover the latest innovations in Virtual Society, our comprehensive platform for associations, including our new Online Academy.

Dipl.-Ing. Christian Hufendiek
Managing Director
With a strong focus on operational excellence, Christian ensures flawless execution and high standards across all event formats. He will share how we turn complex challenges into smooth, high-impact conference experiences through reliability, structure, and seamless processes.

Dipl. Reg.-Wiss. Sebastian Fritsche
Head of Account Management
Sebastian and his team provide holistic consulting across all our solution packages, guiding customers in navigating online, onsite, and operational processes. Learn how our strategic approach helps organizations integrate technology seamlessly and stay future-ready.

Mathias Balhorn
Managing Director
Mathias specializes in m-anage.com, our SaaS platform for conference management—including abstract handling, program planning, and registration. He will also share insights from working with our American teams and customers, showcasing how international collaboration drives new innovations.

Dipl.-Ing. (FH) Jens Wienekamp
Prokurist JMAV
From high-end AV solutions to seamless IT integration, Jens engineers cutting-edge technical solutions for onsite and hybrid productions. Learn how our state-of-the-art technology transforms conferences into immersive, high-performing experiences.
Last Years' Highlights:
Live The Loop 2024
Last year industry leaders, event professionals, and innovators came together in Berlin to explore the future of scientific meetings. Cutting-edge technology, hands-on sessions, and inspiring keynotes made it an unforgettable experience.